Blog

Blog

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Donuts to Dollars

Donuts to Dollars

Quick, what business are you in? It sounds silly but a lot of companies don’t know. McDonald’s is the classic...

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Human Touch

Human Touch

Today, some technology and websites make money all on their own. You can browse inventory online, purchase items, and...

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It’s Time to Sell

It’s Time to Sell

With so many websites and mobile applications that help people buy and sell anything from socks to packaging and...

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An Educational Guess

An Educational Guess

In our book, Secrets of Buying Packaging Machinery*, Rich Frain and I discuss gathering information as the first step...

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Off the Shelf

Off the Shelf

Picking items off the shelf as you walk through a store is convenient. Still, there are individuals that prefer an...

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Tug-of-War

Tug-of-War

Customers appear to be attracted to uniqueness and differentiation as well as similarity and consistency when it comes...

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