Tag: short run

Three Steps Ahead

Written on by frain-sales

As with chess or billiards, in business, you need to think three steps ahead.

Confidently executing means taking aim with future shots in mind.

If you’re successful in sinking the first ball, you can move confidently to the next, with good positioning from executing as planned.

Sometimes in business and billiards, skill can save you.  At Frain, we have plenty of skill.

In serving our customers, we’ve mastered our technique, english, massé, and bank shots.

Most importantly, though, we’ve steadied our customers with a bridge to revenue normally out of reach.

With typical machinery timelines and lead times, customers can be left waiting for months to increase production or get their new packaging to market.

The cue for us is customers who place a premium on speed to market and understand that Frain can help them sink the money ball sooner.

Our engineers are your machines sharks helping you capture short-term revenues.

After getting your product samples, we’ll confirm the best equipment approach and prevent you from scratching on shots at the 8-ball.

You can chalk our success up to always thinking ahead for over the 35+ years we’ve been in business.

Either way, before you take your next shot – you should give us a call.

Frain’s R&D DNA

Written on by frain-sales

Research and Development (R&D), also referred to as Product Innovation, Product Development, and Product Diversification has exploded with new brands and flavors launching to market at a never-seen-before pace.

This explosion is well documented in the Craft Brewery Production over the past several years but has translated ubiquitously throughout the CPG space.

craftbeerCapture

Source: brewerassociation.org

Developing and experimenting with new products, brand diversification, and packaging is now business as usual, not limited to R&D service organizations.

Just as business marketers are now more often mathematicians and data scientists, CPG business professionals are now an integral part of product research, testing, data, and development.

The question now becomes:  How are you supercharging innovation and rapidly executing research-based enhancements?

We’ve witnessed this trend and expectation within our own customer base.

Our customers now more than ever are seeking an edge.  They need to propagate more ideas to the marketplace with increased speed.  They wanted to test more ideas while tying up or committing to less cash out of pocket.

In other words, our customers demanded that we do more for them, faster, for less committed investment.

In 2016, Frain responded to our customer expectations with the following key features and benefits:

  • Speed to Market: Housing a packaging equipment inventory of 9,000 machines enabled us to quickly assemble entire packaging lines for our customers in weeks, not months.
  • Rapid Deployment: Our team of approximately 50 engineers and technicians match your need with our machinery inventory and customize it quickly to meet your expectations.
  • Cash Impact: By allowing our customers to rent, lease, or buy, our customers could launch and continue/discontinue more projects as needed with less budget going towards each project monthly.

R&D projects, in particular, have embraced inventory, speed, and most importantly cash impact – as renting machinery and returning as needed is a better fit for CPG research or beta projects.  This has shifted the focus of R&D cost to R&D revenue.

In a rapidly changing consumer-centric market, the ability to meet ‘hyper’ consumer product demand- without substantial investment in capital equipment- is the key to success and maximizing ROI.

By combining equipment, expertise, and service, Frain offers a unique fulcrum within CPG R&D.